The Next Level of Natural
Richard PietzLisa Polley
Monday, September 8th, 1:00pm EST (10:00am PST)
Richard Pietz, Global Director of Product Development
& Lisa Polley, Director of Education, Jurlique
Natural has a new meaning. With an increased prevalence in natural brands, products, and communication, today's consumers have a deeper understanding and new expectations around what it means to be natural. Join us to learn about this new definition of natural and how advances in ingredients and product technology are making it possible to deliver to those expectations.
What You'll Learn:
- Today's customer expectations on clean, safe products and ingredients
- The new definition of "natural"
- Advanced standards of natural product sophistication
- Groundbreaking developments in ingredient technology to stand up to synthetic expectations
- How to communicate your natural ethos in an authentic and modern manner to your clients
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about the speakers
As Global Director of Product Development at Jurlique, Richard maintains the company vision in top tier innovative and market leading formulas within the natural prestige skin care arena. With over 25 years of beauty industry experience in creative cross-category concept and product development, he brings expertise in new ingredient technology, textural and fragrance development stemming from a background in various channels of distribution; prestige to mass, multi-level marketing to infomercial, as well as niche celebrity and international salon brands.
Lisa, Director of Education for Jurlique has spent her entire career in the beauty and spa industry. As a licensed Esthetician and Massage Therapist, Lisa is dedicated to inspiring and training others on successful retailing, effective ingredients, treatment regimens and protocols.